Lorelei can provide a variety of public relations services. We can:
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Support your public relations
agency or in-house PR and communications and marketing staff
to review all timelines, press releases, media alerts, media
databases, outreach and approaches to editors prior to the
event.
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Distribute an announcement of
your event to the appropriate publications for inclusion
in event columns in appropriate print publications (magazines,
newspapers, and journals), on-line postings and other appropriate
venues to reach targeted audiences.
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Develop a public-relations campaign
around your event. This includes:
- Designing the approach & strategy to reach the media
- Creating press release, including organizational history
- Creating a press folder, including bios/photographs/fact sheet
- Contacting appropriate editors to discuss your event
- Preparing a media database
- Distributing information on a timely basis
- Tracking placement
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Recommend and supervise the services
of a public relations firm with the ability to handle the
unique needs of events with broader scope or extraordinary
celebrity or VIP participation. |
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